Members Know - Website

In 2008, American Express launched an exclusive online travel community called membersknow.com. Cardmembers were given access to share and travel insights from their personal travel experiences and participate in community discussions and Q&A with editors from Travel + Leisure magazine.

Travel + Leisure editors helped introduce new topics for discussion about the latest travel trends and also respond to Cardmember questions with expert advice. Members Know is a part of the American Express "Are You a Cardmember?” brand campaign which highlights the value of being a part of the American Express Cardmember community. Client: American Express Travel

Client: AmericanExpress.com

 

Created while Creative Director at Digitas

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